The New York Times bestselling authors of Freakonomics offer a blueprint for an entirely new way to solve problems, whether your interest lies in minor lifehacks or major global reforms.

"Why don't flight attendants get tipped? If you were a terrorist, how would you attack? And why does KFC always run out of fried chicken? Over the past decade, Steven D. Levitt and Stephen J. Dubner have published more than 8,000 blog posts. Many of them, they freely admit, were rubbish. But now they've gone through and picked the best of the best. You'll discover what people lie about, and why; the best way to cut gun deaths; why it might be time...

"Con su mezcla de narracion cautivante y analisis no convencional, Steven D. Levitt y Stephen J. Dubner nos llevan dentro de su proceso de pensamiento y nos ensenan como pensar de una forma un poco mas productiva, mas creativa, mas racional. Los temas van desde los negocios a la filantropia a los deportes a la politica, todo ello con el objetivo de re-entrenar su cerebro,"--Amazon.com. The Freakonomics books have come to stand for something: challenging...

Which is more dangerous: a gun or a swimming pool? What do schoolteachers and sumo wrestlers have in common? How much do parents really matter? These may not sound like typical questions for an economist to ask. But Steven D. Levitt is not a typical economist. He studies the riddles of everyday life-from cheating and crime to parenting and sports-and reaches conclusions that turn conventional wisdom on its head. Freakonomics is a groundbreaking collaboration...

The story of the young sociologist who studied a Chicago crack-dealing gang from the inside captured the world's attention when it was first described in Freakonomics. Gang Leader for a Day is the fascinating full story of how Sudhir Venkatesh managed to gain entrée into the gang, what he learned, and how his method revolutionized the academic establishment. When Venkatesh walked into an abandoned building in one of Chicago's most notorious housing...